Privacy Policy

Priority Indoor Comfort (doing business as Priority Indoor Comfort, "we," "us," or "our") respects your privacy. This Privacy Policy explains what information we collect through our website and in the course of providing HVAC and related home services in Alabama and Georgia, how we use and share it, and the choices and rights you have. By using our website or services, you agree to this Policy.

Information We Collect

• Information you provide: name, phone number, email, service address, and details of your service request when you contact us, request a quote, book service, or apply for financing.
• Communications: the content of calls, texts, and form messages. Calls to the numbers on this website are routed through a call-tracking service and may be recorded or monitored for quality, training, and scheduling purposes; you will hear a notice where the law requires one.
• Automatic / technical data: IP address, device and browser type, pages viewed, referring URLs, and similar analytics data collected via cookies and similar technologies.
• Advertising identifiers: data from analytics and advertising tags (such as Google Analytics and Google or Meta advertising tags), where enabled, used to measure and improve our marketing. Non-essential cookies load only after you accept them in our cookie banner.

How We Use Your Information

• To respond to inquiries and to schedule, provide, and follow up on services
• To send appointment confirmations, service updates, estimates, invoices, and (with consent) marketing
• To process financing applications through our third-party financing partner
• To operate, secure, analyze, and improve our website and services
• To comply with legal obligations and enforce our agreements

Text Messaging (SMS) & Mobile Terms

If you opt in to text messages from Priority Indoor Comfort, you consent to receive service-related and, where applicable, promotional messages at the number you provide, which may be sent using an automatic telephone dialing system. Consent is not a condition of purchase. Message frequency varies. Message and data rates may apply. Reply STOP to opt out at any time and HELP for help. We do not sell or share your mobile opt-in or phone number with third parties for their own marketing, and mobile opt-in data is not shared with third parties for marketing purposes.

Cookies, Analytics & Your Choices (GPC)

We use cookies and similar technologies for site functionality, analytics, and advertising. You can control cookies through your browser settings. We honor recognized opt-out preference signals, including the Global Privacy Control (GPC), where required by law. You can opt out of Google Analytics via Google's browser add-on and out of interest-based ads through the Google Ads and Meta ad settings or industry opt-out tools (optout.aboutads.info).

How We Share Information

We do not sell your personal information for money. We may share information with trusted service providers who act on our behalf (scheduling/dispatch, call tracking, communications, hosting, analytics, advertising, and financing partners), and as required by law or to protect our rights. Some sharing for analytics/advertising may be considered a "sale" or "sharing" under certain state laws; you may opt out as described below.

Your Privacy Choices (Do Not Sell or Share)

You can opt out of the "sale" or "sharing" of personal information for targeted advertising three ways: choose Reject non-essential in the cookie banner (or reopen it from the footer), turn on the Global Privacy Control signal in your browser, which we honor, or contact us using the details below. Opting out does not affect service communications you have requested.

Your Privacy Rights

Depending on where you live, you may have the right to request access to, correction of, or deletion of your personal information, to opt out of targeted advertising or the "sale"/"sharing" of personal information, and to not be discriminated against for exercising these rights. To make a request, contact us using the details below; we will verify your request before responding.

California residents (CCPA/CPRA): you have the rights to know, delete, correct, and opt out of the sale/sharing of personal information and limit use of sensitive personal information. We do not knowingly sell personal information for monetary value. Submit requests via the contact details below.

Alabama and Georgia residents: neither state currently has a comprehensive consumer-privacy statute; we extend the access, correction, deletion and opt-out choices above to every customer regardless of state. Residents of Virginia, Colorado, Connecticut, Texas, Oregon and other states with privacy laws may exercise the rights those laws provide through the same contact details, and may appeal a decision by replying to our response.

Data Retention

We retain personal information for as long as needed to provide services, maintain business and tax records, resolve disputes, and comply with legal obligations, after which we delete or de-identify it.

Children's Privacy (COPPA)

Our website and services are intended for adults. We do not knowingly collect personal information from children under 13. If you believe a child has provided us information, contact us and we will delete it.

Data Security

We use reasonable administrative, technical, and physical safeguards to protect your information. No method of transmission or storage is 100% secure, but we work to protect your data.

Changes to This Policy

We may update this Policy from time to time. Changes are effective when posted, and the "Last updated" date above reflects the latest revision.

Contact Us

Questions or privacy requests? Reach Priority Indoor Comfort at (334) 297-9820, [email protected], or PO Box 1226, Phenix City, AL 36868.

This Policy is provided for general information and is not legal advice; we recommend you have it reviewed by your attorney for your specific circumstances.